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The Daily Tube review
Leave it to Nike to outdo themselves again with clever advertising. In what may be the first of a string of first-person "choose your own advernture" style pro sports ads, the marketing mavens behind the "swoosh" have us all feeling like we're running on the pitch at Emirates Stadium in London, getting beat by Manchester United's Cristiano Ronaldo and, well, enjoying the celebrity trappings of being a professional European footballer. To call it intoxicating doesn't do it justice. (by Cameron Smith) Running Time: 1:30This great video appears on
youtube.com, nikefootball.com
